{"id":46898,"date":"2025-11-17T04:47:55","date_gmt":"2025-11-17T04:47:55","guid":{"rendered":"https:\/\/www.apptunix.com\/blog\/?p=46898"},"modified":"2026-04-15T06:48:10","modified_gmt":"2026-04-15T06:48:10","slug":"practo-business-model-and-revenue-model","status":"publish","type":"post","link":"https:\/\/www.apptunix.com\/blog\/practo-business-model-and-revenue-model\/","title":{"rendered":"Practo Business Model &#038; Revenue Model"},"content":{"rendered":"<p>Practo started with a simple yet powerful mission: to simplify access to healthcare.<\/p>\n<p><span style=\"font-weight: 400;\">In 2008, the co-founder, Shashank ND, faced challenges in finding reliable information about a doctor for his father\u2019s surgery. This experience led him to team up with his college friend, Abhinav Lal, to develop a healthcare platform called Practo.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What began as a simple doctor appointment booking tool quickly grew into a comprehensive online consultation platform. If you&#8217;re planning to step into <a href=\"https:\/\/www.apptunix.com\/solutions\/healthcare-app-development\/\" target=\"_blank\" rel=\"noopener\">healthcare app development like Practo<\/a>, it&#8217;s crucial to understand the Practo business model and revenue model.\u00a0<\/span><\/p>\n<p>Without any further ado, let&#8217;s dive in.<\/p>\n<p>&nbsp;<\/p>\n<figure><img decoding=\"async\" class=\"open_modal alignnone wp-image-46970 size-full\" src=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16124147\/cta-138.png\" alt=\"\" width=\"\" height=\"\" srcset=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16124147\/cta-138.png 1024w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16124147\/cta-138-300x103.png 300w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16124147\/cta-138-768x263.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<h2>What is Practo?<\/h2>\n<p><span style=\"font-weight: 400;\">Based in India, Practo AI is a one-stop solution for a wide range of health-related services, making healthcare more accessible and convenient for millions of users.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Practo helps to connect patients with doctors and healthcare professionals. It enables users to book appointments, schedule check-ups, consult with doctors remotely, and order medicines by simply uploading prescriptions.<\/span><\/p>\n<p>Let&#8217;s take a look at the latest Practo AI healthcare app data:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-46962\" src=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123400\/1-6.png\" alt=\"Practo healthcare app data 2025\" width=\"1024\" height=\"798\" srcset=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123400\/1-6.png 1024w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123400\/1-6-300x234.png 300w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123400\/1-6-768x599.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2>Practo Facts &amp; Statistics: About Practo Company<\/h2>\n<p><span style=\"font-weight: 400;\">Check the following facts and statistics regarding Practo. Let\u2019s check:<\/span><\/p>\n<h3><b>Practo History, Funding, and Acquisitions<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Company Name:<\/b><span style=\"font-weight: 400;\"> Practo Technologies Private Limited<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Industry:<\/b><span style=\"font-weight: 400;\"> Healthcare, Medical, Wellness<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Founders:<\/b><span style=\"font-weight: 400;\"> Abhinav Lal, Shashank ND, and Siddhartha Nihalani<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Founded:<\/b><span style=\"font-weight: 400;\"> 2008<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Headquarters:<\/b><span style=\"font-weight: 400;\"> Bangalore, Karnataka, India<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Total Funding:<\/b><span style=\"font-weight: 400;\"> Approximately $228.2 million<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Website:<\/b> <span style=\"font-weight: 400;\">www.practo.com<\/span><\/li>\n<\/ul>\n<h3><b>Practo\u2019s Reach and Impact<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Practo Reach:<\/b><span style=\"font-weight: 400;\"> Available in multiple Indian cities and has expanded into international markets, including Southeast Asia. Recently, Practo launched its services in the United Arab Emirates (UAE).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Users:<\/b><span style=\"font-weight: 400;\"> Millions of patients and thousands of healthcare providers use the platform.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Trust:<\/b><span style=\"font-weight: 400;\"> Practo verifies its listed doctors and partners only with accredited labs and pharmacies.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Partnership:<\/b><span style=\"font-weight: 400;\"> 76000+ (Clinics &amp; Hospitals) and over 100,000 (Doctors).<\/span><\/li>\n<\/ul>\n<blockquote><p><strong>Bonus Read: <a href=\"https:\/\/www.apptunix.com\/blog\/custom-healthcare-app-development-cost-trends-features\/\" target=\"_blank\" rel=\"noopener\">Custom Healthcare App Development: Cost, Trends, &amp; Features!<\/a><\/strong><\/p><\/blockquote>\n<h2><b>Practo Business Model Canvas: How Practo Works?<\/b><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-46973 size-full\" src=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/17044203\/454436845.png\" alt=\"practo business model and revenue model\" width=\"1536\" height=\"1670\" srcset=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/17044203\/454436845.png 1536w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/17044203\/454436845-276x300.png 276w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/17044203\/454436845-942x1024.png 942w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/17044203\/454436845-768x835.png 768w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/17044203\/454436845-1413x1536.png 1413w\" sizes=\"auto, (max-width: 1536px) 100vw, 1536px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Practo offers a seamless digital healthcare experience with a strong focus on online healthcare solutions. We\u2019ve shared valuable insights into Practo\u2019s business model strategy, showcasing how it connects patients with verified doctors, simplifies online consultations, and powers healthcare management through digital innovation.<\/span><\/p>\n<h3><code>1.<\/code> Customer Segment<\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Individuals seeking healthcare services (appointments, consultations, diagnostics)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Doctors, clinics, and hospitals using Practo Ray for practice management<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Corporations looking for employee wellness solutions<\/span><\/li>\n<\/ul>\n<div class=\"table-responsive\" style=\"margin-bottom: 20px;\">\n<table style=\"border-collapse: collapse; width: 924px; font-family: Arial, sans-serif; color: #000000; height: 221px;\">\n<thead style=\"background-color: #007acc; color: #ffffff;\">\n<tr>\n<th style=\"padding: 14px; border: 1px solid #007ACC; text-align: left;\">Charges<\/th>\n<th style=\"padding: 14px; border: 1px solid #007ACC; text-align: left;\">Details<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr style=\"background-color: #ffffff;\">\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Practo Ray (B2B Customer Segment)<\/td>\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Practo offers Practo Ray, a paid Practice Management Software that helps healthcare providers manage appointments, billing, and records. This B2B segment is Practo\u2019s largest revenue source through monthly subscription fees.<\/td>\n<\/tr>\n<tr style=\"background-color: #e6f2ff;\">\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Practo Plus (B2C Customer Segment)<\/td>\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">These users book appointments, consult doctors online, and manage their health via the app. Many subscribe to Practo Plus, a paid healthcare plan offering unlimited consultations and discounts\u2014contributing to Practo\u2019s recurring revenue.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<h3><code>2.<\/code> Value Proposition<\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Seamless access to verified healthcare services via one app<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Efficient practice management software for clinics<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Remote consultations bridging rural-urban healthcare gaps<\/span><\/li>\n<\/ul>\n<h4>For Patients<\/h4>\n<div class=\"table-responsive\" style=\"margin-bottom: 20px;\">\n<table style=\"border-collapse: collapse; width: 912px; font-family: Arial, sans-serif; color: #000000; height: 436px;\">\n<thead style=\"background-color: #007acc; color: #ffffff;\">\n<tr>\n<th style=\"padding: 14px; border: 1px solid #007ACC; text-align: left;\">\u00a0For Patients<\/th>\n<th style=\"padding: 14px; border: 1px solid #007ACC; text-align: left;\">Description<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr style=\"background-color: #ffffff;\">\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Online healthcare search<\/td>\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Quickly find and compare doctors, clinics, and hospitals near you with detailed profiles and reviews.<\/td>\n<\/tr>\n<tr style=\"background-color: #e6f2ff;\">\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Extensive range of doctors and professionals<\/td>\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Access a wide network of verified specialists across multiple healthcare fields.<\/td>\n<\/tr>\n<tr style=\"background-color: #ffffff;\">\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Practo Plus<\/td>\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">A subscription plan offering unlimited online consultations and exclusive health benefits.<\/td>\n<\/tr>\n<tr style=\"background-color: #e6f2ff;\">\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Practo Drive app<\/td>\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">A delivery service app ensuring fast, reliable doorstep delivery of medicines and health products.<\/td>\n<\/tr>\n<tr style=\"background-color: #ffffff;\">\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Doorstep delivery of medicines<\/td>\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Convenient home delivery of prescribed medicines, saving time and effort for patients.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h4>For Doctors &amp; Clinics<\/h4>\n<div class=\"table-responsive\" style=\"margin-bottom: 20px;\">\n<table style=\"border-collapse: collapse; width: 914px; font-family: Arial, sans-serif; color: #000000; height: 245px;\">\n<thead style=\"background-color: #007acc; color: #ffffff;\">\n<tr>\n<th style=\"padding: 14px; border: 1px solid #007ACC; text-align: left;\">For Doctors &amp; Clinics<\/th>\n<th style=\"padding: 14px; border: 1px solid #007ACC; text-align: left;\">Description<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr style=\"background-color: #ffffff;\">\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Practo Consult<\/td>\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Enables secure online video and chat consultations with licensed doctors anytime, anywhere.<\/td>\n<\/tr>\n<tr style=\"background-color: #e6f2ff;\">\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Practo Health Feed<\/td>\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Personalized health articles and tips to keep users informed and motivated for better wellness.<\/td>\n<\/tr>\n<tr style=\"background-color: #ffffff;\">\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Practo Ray<\/td>\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Practice management software that helps doctors streamline appointments, billing, and patient records.<\/td>\n<\/tr>\n<tr style=\"background-color: #e6f2ff;\">\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Practo Reach<\/td>\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">A digital marketing platform designed to help healthcare providers attract and engage more patients.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<h4>For Hospitals<\/h4>\n<div class=\"table-responsive\" style=\"margin-bottom: 20px;\">\n<table style=\"border-collapse: collapse; width: 910px; font-family: Arial, sans-serif; color: #000000; height: 193px;\">\n<thead style=\"background-color: #007acc; color: #ffffff;\">\n<tr>\n<th style=\"padding: 14px; border: 1px solid #007ACC; text-align: left;\">For Hospitals<\/th>\n<th style=\"padding: 14px; border: 1px solid #007ACC; text-align: left;\">Description<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr style=\"background-color: #ffffff;\">\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Practo Insta<\/td>\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Enables instant booking and quick access to healthcare services with minimal wait times.<\/td>\n<\/tr>\n<tr style=\"background-color: #e6f2ff;\">\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Practo Qikwell<\/td>\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">A telemedicine solution offering fast, on-demand online consultations with verified doctors.<\/td>\n<\/tr>\n<tr style=\"background-color: #ffffff;\">\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">Practo Querent<\/td>\n<td style=\"padding: 14px; border: 1px solid #cce6ff;\">A patient engagement tool that helps healthcare providers manage queries and improve communication.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<h3><code>3.<\/code> Channels<\/h3>\n<\/div>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Practo\u2019s website and mobile apps (iOS and Android)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Direct B2B sales for enterprise solutions<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Digital ads, SEO, email marketing, and app store promotions<\/span><\/li>\n<\/ul>\n<h3><code>4.<\/code> Customer Relationships<\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Self-service experience with 24\/7 support for users and providers<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Review\/rating system builds trust and engagement<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Onboarding and support teams for healthcare partners<\/span><\/li>\n<\/ul>\n<h3><code>5.<\/code> Revenue Streams<\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Subscription fees from clinics for Practo Ray<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Commissions from online consultations, diagnostics, and pharmacy orders<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Paid listings and promotional plans (like Practo Prime)<\/span><\/li>\n<\/ul>\n<h3><code>6.<\/code> Key Resources<\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Robust technology infrastructure and engineering team<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Extensive database of verified healthcare providers<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Brand trust, user data, and real-time analytics<\/span><\/li>\n<\/ul>\n<h3><code>7.<\/code> Key Activities<\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Product development and feature upgrades<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Acquiring and onboarding doctors, hospitals, and labs<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marketing, user engagement, and compliance monitoring<\/span><\/li>\n<\/ul>\n<h3><code>8.<\/code> Key Partnerships<\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Doctors, clinics, diagnostic centers, and pharmacies<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Strategic investors like Google Capital and Sequoia<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Healthtech firms acquired for tech and market expansion (e.g., Qikwell, Insta Health)<\/span><\/li>\n<\/ul>\n<h3><code>9.<\/code> Cost Structure<\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Technology development and platform maintenance<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Customer acquisition and marketing spend<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Salaries, partner support, legal, and operational costs<\/span><\/li>\n<\/ul>\n<blockquote><p><strong>Read More:<\/strong> <a href=\"https:\/\/www.apptunix.com\/blog\/mhealth-app-development-features-development-costs\/\" target=\"_blank\" rel=\"noopener\">How to Develop a mHealth App?<\/a><\/p><\/blockquote>\n<h2 data-start=\"39\" data-end=\"63\">How Does Practo Work?<\/h2>\n<p data-start=\"65\" data-end=\"309\">Practo works as a digital healthcare platform that connects patients with healthcare providers through a mobile app and website. It simplifies the process of finding doctors, booking appointments, consulting online, and managing health records.<\/p>\n<h4 data-start=\"311\" data-end=\"353\">Here&#8217;s how Practo works step-by-step:<\/h4>\n<h3><code>1.<\/code> Search &amp; Discovery<\/h3>\n<p data-start=\"358\" data-end=\"502\">Users can search for doctors, clinics, or hospitals based on location, specialty, availability, and patient reviews. If you&#8217;re planning to build an app like Practo, this intelligent discovery engine is a must-have to ensure user convenience and trust.<\/p>\n<h3><code>2.<\/code> Book Appointments<\/h3>\n<p data-start=\"395\" data-end=\"664\">Patients can view real-time availability and book in-person or video consultations with healthcare professionals. When <strong data-start=\"538\" data-end=\"565\">building a Practo clone<\/strong>, integrating seamless appointment scheduling with calendar sync is critical for user satisfaction.<\/p>\n<h3><code>3.<\/code> Online Consultation<\/h3>\n<p data-start=\"669\" data-end=\"935\">Practo offers secure video and audio consultations with licensed doctors for a wide range of medical issues, available 24\/7. A core feature to include when you build a platform like Practo, this ensures accessibility and continuity of care.<\/p>\n<h3><code>4.<\/code> Digital Health Records<\/h3>\n<p data-start=\"940\" data-end=\"1192\">Users can upload, store, and manage prescriptions, lab reports, and medical history\u2014all in one place. If you&#8217;re building a Practo-like app, centralized health records can improve patient engagement and retention.<\/p>\n<h3><code>5.<\/code> Medicine Delivery &amp; Lab Tests<\/h3>\n<p data-start=\"1197\" data-end=\"1493\">Patients can order medicines and schedule lab tests directly through the app, with doorstep delivery and at-home sample collection. For those aiming to develop an app like Practo, integrating pharmacy and diagnostics services can greatly expand user value.<\/p>\n<h3><code>6.<\/code> For Doctors &amp; Clinics<\/h3>\n<p data-start=\"1498\" data-end=\"1860\">Practo also offers Practo Ray, a SaaS product, for clinics and doctors to manage their practices, encompassing appointment scheduling, billing, electronic medical records (EMR), patient records, and analytics. If you&#8217;re planning to build a Practo clone app, offering a backend dashboard for doctors is essential to streamline operations and scale the platform effectively.<\/p>\n<p>&nbsp;<\/p>\n<figure><img decoding=\"async\" class=\"open_modal alignnone wp-image-46968 size-full\" src=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16124007\/cta-139.png\" alt=\"\" width=\"\" height=\"\" srcset=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16124007\/cta-139.png 1024w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16124007\/cta-139-300x103.png 300w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16124007\/cta-139-768x263.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<h2>How Practo Makes Money? &#8211; Practo\u2019s Revenue Model<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-46963 size-full\" src=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123726\/3-5.png\" alt=\"how practo makes money? Practo revenue model\" width=\"1024\" height=\"798\" srcset=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123726\/3-5.png 1024w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123726\/3-5-300x234.png 300w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123726\/3-5-768x599.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">The digital healthcare company Practo makes money through various streams. Here\u2019s what we\u2019ve discussed in detail: Know the key revenue streams of Practo:<\/span><\/p>\n<h3><code>1.<\/code> SaaS Subscription Fees \u2013 Practo Ray<\/h3>\n<p><span style=\"font-weight: 400;\">Practo Ray is a cloud-based practice management software designed for doctors, clinics, and hospitals. It helps healthcare providers manage appointments, billing, inventory, electronic health records (EHR), patient records, and follow-ups efficiently.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Doctors pay a monthly or annual subscription fee to use Ray.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It reduces administrative overhead and improves operational efficiency for clinics.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Revenue is recurring, making this a stable income source for Practo.<\/span><\/li>\n<\/ul>\n<h3><code>2.<\/code> Online Consultation Commissions<\/h3>\n<p><span style=\"font-weight: 400;\">Practo enables patients to connect with doctors online through video, audio, or chat. These consultations are popular in cities where access to specialist doctors is limited.\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Practo charges a commission on each paid consultation.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The remaining fee is passed on to the doctor.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">This model experienced significant growth following the COVID-19 pandemic, as telemedicine surged.<\/span><\/li>\n<\/ul>\n<h3><code>3.<\/code> Practo Prime \u2013 Paid Doctor Listings<\/h3>\n<p><span style=\"font-weight: 400;\">Practo Prime is a paid listing option for doctors and clinics. Here, the subscribers get:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Higher visibility in search results.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Faster appointment confirmations.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Advanced Calling Systems.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Appointment Notifications.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Verified profile tags improve patient trust.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Doctors and clinics pay to be listed under Prime, giving them a competitive edge on the platform.<\/span><\/li>\n<\/ul>\n<p><strong>Note:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u00a0Practo charges clinics and hospitals a one-time platform fee for connecting them with new patients, allowing unlimited follow-up appointments within a defined time frame.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Only clinics and hospitals are eligible to subscribe to Practo Prime; individual doctors cannot enroll in the service.<\/span><\/li>\n<\/ul>\n<h3><code>4.<\/code> Medicine Delivery \u2013 Margins on E-Pharmacy Orders<\/h3>\n<p><span style=\"font-weight: 400;\">Users can order medicines online by uploading their prescriptions or browsing over-the-counter (OTC) drugs. Here\u2019s how it goes:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Partnered pharmacies fulfil orders.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Practo earns a margin or commission on each transaction.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It offers subscription-based medicine delivery for patients with chronic conditions.<\/span><\/li>\n<\/ul>\n<h3><code>5.<\/code> Diagnostics Test Booking \u2013 Commissions from Labs<\/h3>\n<p><span style=\"font-weight: 400;\">Users can book lab tests and health checkups through Practo\u2019s platform\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Practo collaborates with diagnostic labs like Thyrocare, Racto, and others.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">For each test booked via Practo, the company earns a commission.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The commission varies by test type and lab agreement and is deducted from the payment made by the patient.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Packages include home sample collection and online result delivery.<\/span><\/li>\n<\/ul>\n<h3><code>6.<\/code> Corporate Health Plans \u2013 B2B Wellness Services<\/h3>\n<p><span style=\"font-weight: 400;\">Practo offers customized employee wellness programs to companies, including:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Annual health checkups.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mental health counseling.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">24&#215;7 doctor helpline and online consultations.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Companies pay subscription fees based on the size and scope of the plan.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It\u2019s a growing revenue stream under the corporate healthcare umbrella.<\/span><\/li>\n<\/ul>\n<h2>SWOT Analysis of Practo Business Model<\/h2>\n<p><span style=\"font-weight: 400;\">Let\u2019s now get into the details of the SWOT analysis of the Business Model of Practo:<\/span><\/p>\n<h3><code>1.<\/code> Strengths<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-46964 size-full\" src=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123757\/4-8.png\" alt=\"Practo business SWOT analysis strengths\" width=\"1024\" height=\"843\" srcset=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123757\/4-8.png 1024w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123757\/4-8-300x247.png 300w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123757\/4-8-768x632.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Strong Brand Reputation: <\/b><span style=\"font-weight: 400;\">Trusted digital healthcare platform in India and abroad with millions of users.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Comprehensive Services: <\/b><span style=\"font-weight: 400;\">Offers end-to-end healthcare \u2013 doctor bookings, consultations, diagnostics, pharmacy, and health records.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Strategic Tech Platform: <\/b><span style=\"font-weight: 400;\">Cloud-based SaaS (Practo Ray) supports scalability across geographies and partners.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Strategic Partnerships &amp; Acquisitions:<\/b><span style=\"font-weight: 400;\"> Collaborations with lands, pharmacies, and hospitals enhance service networks and revenue diversity.\u00a0<\/span><\/li>\n<\/ul>\n<h3><code>2.<\/code> Weakness<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-46965 size-full\" src=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123828\/5-8.png\" alt=\"Practo business SWOT analysis weakness\" width=\"1024\" height=\"752\" srcset=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123828\/5-8.png 1024w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123828\/5-8-300x220.png 300w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123828\/5-8-768x564.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>High Operational Costs:<\/b><span style=\"font-weight: 400;\"> Managing logistics, doctor networks, and customer support can be cost-intensive.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Dependency on Urban Markets:<\/b><span style=\"font-weight: 400;\"> Still developing deeper penetration in rural or semi-urban India.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>User Trust Issues:<\/b><span style=\"font-weight: 400;\"> The quality and availability of doctors may vary; trust depends heavily on the partner&#8217;s performance.\u00a0<\/span><\/li>\n<\/ul>\n<h3><code>3.<\/code> Opportunities<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-46966 size-full\" src=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123916\/6-4.png\" alt=\"Practo business SWOT analysis opportunities\" width=\"1024\" height=\"843\" srcset=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123916\/6-4.png 1024w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123916\/6-4-300x247.png 300w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123916\/6-4-768x632.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Growing Telemedicine Demand:<\/b><span style=\"font-weight: 400;\"> Rising adoption of online consultations, especially post-COVID.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Rural &amp; Tier 2\/3 Expansion<\/b><span style=\"font-weight: 400;\">: Untapped healthcare markets offer tremendous growth potential.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>AI &amp; Predictive Health Tools: <\/b><span style=\"font-weight: 400;\">Integrating AI for diagnosis support, appointment suggestions, and health tracking.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Corporate Wellness &amp; Insurance Integration: <\/b><span style=\"font-weight: 400;\">Increasing B2B health services for companies and insurance collaborations. <\/span><b>\u00a0<\/b><\/li>\n<\/ul>\n<h3><code>4.<\/code> Threats<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-46967 size-full\" src=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123938\/7-4.png\" alt=\"Practo business SWOT analysis threats\" width=\"1024\" height=\"771\" srcset=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123938\/7-4.png 1024w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123938\/7-4-300x226.png 300w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16123938\/7-4-768x578.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Regulatory Changes:<\/b><span style=\"font-weight: 400;\"> The healthcare and e-pharmacy sectors face evolving laws and increased scrutiny of data privacy.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Intense Competition: <\/b><span style=\"font-weight: 400;\">Rivals like 1mg, Netmeds, and Apollo 24\/7 offer similar services.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Doctors &amp; Partner Retention: <\/b><span style=\"font-weight: 400;\">Maintaining a consistent, high-quality network of professionals is challenging.\u00a0<\/span><\/li>\n<\/ul>\n<p><strong>Read More: <a href=\"https:\/\/www.apptunix.com\/blog\/ai-in-healthcare-benefits-applications-and-cases\/\" target=\"_blank\" rel=\"noopener\">AI in Healthcare: Benefits, Applications, and Cases<\/a><\/strong><\/p>\n<h2>Final Thoughts<\/h2>\n<p><span style=\"font-weight: 400;\">Practo has successfully transformed how people access healthcare by combining technology, convenience, and trust.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What began as a simple doctor appointment booking platform has evolved into a comprehensive digital health ecosystem, offering consultations, diagnostics, <a href=\"https:\/\/www.apptunix.com\/blog\/how-to-build-a-pharmacy-app\/\" target=\"_blank\" rel=\"noopener\">e-pharmacy services<\/a>, and even B2B wellness solutions. <\/span><span style=\"font-weight: 400;\">Practo&#8217;s business and revenue model is a mix of SaaS subscriptions, commissions, and platform-based monetization, enabling it to serve both patients and healthcare providers efficiently.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As the demand for digital health solutions increases, Practo AI-powered tools and integrated services, along with innovative partnerships, provide it with a competitive advantage in the fast-growing industry. <\/span><span style=\"font-weight: 400;\">With the rise of digitalization in healthcare, the Practo model exemplifies how technology-mediated platforms can not only be profitable but also help bridge the vast gaps in healthcare accessibility, quality, and affordability. Partner with the top healthcare app development company, like Apptunix, to develop an app like Practo.\u00a0<\/span><\/p>\n<h2>Build an App Like Practo Business With Apptunix Mobile App Development Company<\/h2>\n<p><span style=\"font-weight: 400;\">If you\u2019re planning to build a healthcare app like Practo but are unsure where to begin, we\u2019re here to help.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Partner with Apptunix, a leading <a href=\"https:\/\/www.apptunix.com\/solutions\/healthcare-app-development\/\" target=\"_blank\" rel=\"noopener\">healthcare app development company<\/a>, to tap into profitable healthcare businesses like Practo. Our top-notch Android and iOS healthcare app developers build cutting-edge healthcare apps.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">From patient management software to telemedicine solutions, Apptunix specialized in developing HIPAA-compliant platforms that are secure, scalable, and user-friendly healthcare mobile apps like Practo.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Moreover, you can also integrate Artificial Intelligence (AI), advanced analytics, and other latest technologies \u2013 we ensure that your healthcare app is equipped to transform patient care.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether you\u2019re a startup or an established business, you can build a profitable healthcare app like Practo with advanced features and functionalities using Apptunix and lead your digital healthcare business towards success.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<figure><img decoding=\"async\" class=\"open_modal alignnone wp-image-46969\" src=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16124050\/cta-140.png\" alt=\"\" width=\"\" height=\"\" srcset=\"https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16124050\/cta-140.png 1024w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16124050\/cta-140-300x103.png 300w, https:\/\/media.apptunix.com\/wp-content\/uploads\/sites\/3\/2025\/06\/16124050\/cta-140-768x263.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>&lt;\/&gt;<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Practo started with a simple yet powerful mission: to simplify access to healthcare. In 2008, the co-founder, Shashank ND, faced challenges in finding reliable information about a doctor for his father\u2019s surgery. This experience led him to team up with his college friend, Abhinav Lal, to develop a healthcare platform called Practo. What began as [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":46961,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7445,7442],"tags":[1490,2532,4667,1493,4687,275,1496,4689,4690,4665,4686,4666,4688,1391,2533,2534,2216,4668],"class_list":["post-46898","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-models","category-how-to-guides","tag-app-like-practo","tag-build-an-app-like-practo","tag-business-model-of-practo","tag-create-app-like-practo","tag-develop-a-healthcare-app-like-practo","tag-healthcare-app-development","tag-healthcare-app-like-practo","tag-healthcare-app-platform","tag-healthcare-app-solutions","tag-how-practo-works","tag-how-to-build-an-app-like-practo","tag-online-consultation-platform","tag-online-consulting-app-development","tag-pharmacy-delivery-app","tag-practo-app","tag-practo-business-model","tag-practo-online-consultation","tag-practo-revenue-model"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Practo Business and Revenue Model Explained!<\/title>\n<meta name=\"description\" content=\"Explore Practo business &amp; revenue model in detail. 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