How to Build an Online Sportsbook and Casino Platform like SportyBet?

Imagine launching a digital platform where thousands of users place real-time bets and enjoy a variety of casino games. Isn’t that a dream for many entrepreneurs or gaming businesses to build a casino app like that? Of course it is.

A sportsbook and casino app like SportyBet is bringing the same excitement across Africa and beyond, prompting numerous entrepreneurs to invest in SportyBet-like app development.

Statista states that the global online gambling market is projected to reach $449.67 billion by the end of 2025. The market will surpass $522.54 billion by 2030, with a CAGR of 3.05% between the forecast periods.

As a result, entrepreneurs are heavily investing in the SportyBet platform development to start an online sports betting business and tap into the booming opportunity. If you’re one of them and want to invest in a SportyBet clone app, you’re at the right place.

This blog has everything that you need to understand to start an online sports betting business. From development steps and features to costs and future trends, you will examine them all.

Let’s dive into it without wasting a single moment!

What is a SportyBet Clone App?

SportyBet is an online platform that is a global leader in sports betting and real money gaming.

On the other hand, the SportyBet clone app is a fully functional sports betting and online casino platform that offers similar features, user experience, and betting capabilities as SportyBet.

Basically, the SportyBet clone app is a ready-made framework for launching a feature-rich sportsbook and casino app like SportyBet quickly and cost-effectively.

The solution enables online betting software developers to instantly launch the application rather than building it from scratch, which, of course, takes time.

Online casino app development for clone solutions includes features like

• Real-time odds
• Live sports betting
• Virtual games
• Casino slots
• User wallets
• Payment gateways
• Automated payouts

However, this clone app is not an exact copy of SportyBet, as it can be customized with new designs, features, and branding to align with your business outcomes.

The SportyBet clone app is the best way to start an online betting business faster since it reduces sportsbook app development time without sacrificing quality.

Also Read: Top 15+ Sports Betting App Development Companies 

3 Reasons to Build an Online Sportsbook & Casino App Like SportyBet

SportyBet online sportsbook development can be a game-changing investment for entrepreneurs and gaming businesses like yours. Here are the reasons why to build a casino app in 2026:

1:Massive and Fast-Growing Market

Do you know the global sports betting market was estimated at over $100 billion in 2024? It is projected to cross $187.39 by 2030, with a CAGR of 11% between 2025 and 2030. The market is expanding rapidly, attracting millions of active bettors. Sports betting app development lets you tap into this high-demand and high-revenue industry with a proven business model.

2:Higher Revenue Opportunities

An app like SportyBet thrives because iGaming platforms generate up to 30-40% higher revenue when they combine sportsbook and casino offerings. This becomes multiple income streams, which include live betting, margins, virtual games, casino slots, etc. Combining both on a single platform leads to higher profitability and reduces dependence on a single segment.

3:Faster Go-to Market with Lower Risk

Today, over half of the betting startups choose a pre-built or white-label app to launch faster and minimize development costs and risks. A SportyBet-like app development clone provides ready-made betting engines, payment modules, and user flows. This helps you go live months earlier while saving significant development costs.

The question now is how to build an online sportsbook platform. In case you want to develop a custom online sportsbook and casino app like SportyBet, you have to follow some essential steps. Let’s examine them.

How to Build a Casino App Like SportyBet: Step-by-Step Guide

Sportsbook app development like SportyBet, can be launched in weeks if you choose a clone app. However, it requires time and money if you build from scratch. From researching the market and understanding regulations to testing, marketing, and optimizing the application, here are the 7 steps of sportsbook and online casino app development in 2026:

Step 1:Research the Market and Understand Regulations

The first step for betting and casino app development is to study your target country’s betting habits, competitors, and user preferences. You should check:

• Legal requirements
• Licensing rules
• KYC/AML guidelines

This is essential to ensure your sportsbook and casino app is fully compliant from day one.

Step 2:Choose Your Business Model

Once you’re done with proper market research and understand all regulations, it’s time to decide whether you want a white-label SportyBet clone app for faster launch or a custom-built SportyBet platform development for complete control. You should set;

• Revenue models
• Odds margin
• Casino RTP
• Commissions
• In-app purchases.

Step 3:Plan Features and Create the Blueprint

When you and online betting software developers are done deciding the business model, list essential features to integrate into the application. Sports betting software features include:

• User registration
• Wallet system
• Real-time odds
• Live betting
• Casino games
• Payment integrations
• KYC
• Bonus
• Admin dashboard and more.

Prepare wireframes and UX flows to visualize the whole user journey.

Step 4:Design Intuitive UI/UX

To make betting and casino games easier, create a clean, intuitive, mobile-first design. Casino UI/UX designers give a seamless user experience by adding quick navigation, fast withdrawals, game categories, and smooth deposit flows. This builds trust and increases user retention.

Moreover, a visually consistent interface with clear call-to-actions also helps users place bets and explore games effortlessly.

Step 5:Design Intuitive UI/UX

Our sportsbook Android & iOS app developers build the backend, betting engine, and database. This step includes integrating odds providers, casino game providers, and payment gateways (cards, wallets, and mobile money).

Apart from that, add real-time bet settlement, risk management, and security layers such as encryption and fraud detection. Building an app from scratch takes time because every feature, from odds engines to payment systems, must be developed, tested, and integrated securely to ensure smooth performance.

Step 6:Test and Optimize the App

Once developers are done with development, the app undergoes testing, security checks, and optimization. It includes:

• Functional testing
• Load testing
• Odds accuracy checks
• Payment tests
• Security audits

It is important to fix bugs, optimize performance, and ensure fast loading to build a successful sportsbook and casino app that can handle high traffic during peak matches and deliver a smooth, reliable betting experience for users.

Step 7:Launch and Scale The Platform

Launching, marketing, and scaling the application is the last step of the app development process. Launch your application with a soft rollout, then grow using promotions, affiliate partnerships, bonuses, and influencer marketing.

Track KPIs like user activity, GGR, and retention. Keep improving your SportyBet-like app by adding new games, markets, and features.

12 Key Features to Integrate in a SportyBet-Like App Development

The SportyBet platform development requires a set of features that enhance the user experience, improve engagement, and ensure secure betting and casino gameplay. From user registration and KYC verification to real-time odds and live betting, here are the SportyBet sportsbook features:

1:User Registration and KYC Verification

It allows users to sign up using their mobile number, email address, or social media handle. The feature does automated KYC checks to verify users and meet regulatory requirements.

2:Wallet System and Multiple Payment Options

It enables users to make instant deposits and withdrawals via multiple payment methods, including cards, mobile wallets, bank transfers, and mobile money. The multi-currency support improves global accessibility.

3:Real Time Odds and Live Betting

The application allows users to get live odds updates, in-play betting, match statistics, and fast bet settlements. This is one of the core SportyBet sportsbook features.

4:Casino Game Integration

Inculcate virtual games, quick-win games, live dealer casinos, table games, and slots. They increase engagement with their dynamic graphics and quick loading times.

5:Bonuses and Promotions

This feature gives welcome bonuses, cashbacks, referral rewards, loyalty points, and seasonal promotions to boost user retention. These free bets and bonuses are one of the biggest factors behind the success of an online sportsbook and casino platform.

6:Risk Management System

Risk management systems offer tools to detect unusual betting patterns and manage liabilities. It also controls odds exposure and prevents fraudulent activities.

7:Security and Fraud Detection

Online sportsbook and casino apps, such as SportyBet, also feature data encryption, two-factor authentication, and device fingerprinting. It also offers AML (anti-money laundering) and a real-time transaction monitoring feature.

8:Push Notifications and Live Updates

SportyBet sportsbook features include instant updates on scores, odds changes, bet results, promotions, and casino game alerts. This keeps users active and engaged.

9:Player Profile and Bet History

The player profile and bet history feature gives detailed insights into previous bets, transaction history, game activity, and reward levels. This enhances user experience, tracks their performance, and manages their spending.

10:Multi-Language Support

This is a crucial feature for global or multi-country operations. It enhances user accessibility and personalizes the experience.

11:Admin Dashboard and Reporting Panel

Administrators can manage everything from a single dashboard through this feature. It allows admins to manage users, odds, promotions, bonuses, payments, KYC requests, risk alerts, and analytics.

12:Customer Support and Live Chat

This feature enables 24/7 support via chat, email, or WhatsApp. It helps users resolve issues quickly and boosts app trust.

Sports Betting App Development Cost

The cost to develop a sports betting app is estimated at $10,000-$300,000, depending on the app complexity, number of features, design quality, and tech stack selection. However, iOS & Android sports bookie software developers’ expertise, experience, and location also influence the cost.

The development cost also depends on your choice between a white-label sportsbook and casino-integrated solution and a custom solution.

Basic Sportsbook and Online Casino App Development Cost

Includes basic features like login, odds display, simple bet placement, wallet, and admin panel. The cost to develop a basic casino app is between $10,000 and $25,000.

Mid-Level Sportsbook and Casino App Cost

Includes all features of the basic app, along with live betting, real-time odds, virtual sports, casino basics, and multi-payment support features. It costs between $25,000 and $60,000.

Advanced Sportsbook and Casino App Cost

The cost to develop a sports betting app is somewhere between $60,000 and $120,000 with highly advanced features. It includes all the features of basic or mid-level apps, as well as AI-related features.

White Label Sportsbook and Casino App

Ready-made platform with branding customization. A white label app like SportyBet costs between $8,000 and $40,000.

Examine the table to understand the sports betting app development cost based on app complexity:

Also Read: How Much Does It Cost to Build Mobile Sports Betting Apps Like Bet365?

White Label vs. Custom Online Sportsbook and Casino App: Which Is Better?

Both white-label and custom online sportsbook and casino apps, like SportyBet, are good in their own way. They come with their own advantages and disadvantages. Let’s find out which is better to choose:

AI Future Trends in Casino & Sportsbook App Development

Artificial intelligence is playing a crucial role in transforming sportsbooks and casino apps like SportyBet, making them smarter, safer, and more personalized. Discover the 5 AI trends shaping the future of online sportsbook development now:

1:AI-Powered Predictive Betting Models

AI-powered machine learning models will analyze:

• Real-time game data
• Player performance
• Historical stats

This offers more accurate odds and personalized betting suggestions.

2:Hyper Personalized User Experience

Artificial intelligence in online sports book and casino app development will tailor:

• Game recommendation
• Betting markets
• Promotions
• Bonus offers based on user behavior
• This boosts more engagement and retention in the future.

3:Responsible Gambling with AI Monitoring

AI in sports betting is going to play a crucial role in making this genre responsible or safe. AI behavior analysis will detect:

• Early signs of addiction
• Risky betting patterns
• Unusual activity

This creates a safer gambling environment and encourages users to play more responsibly.

4:Automated Risk Management and Fraud Detection

AI will also play an imperative role in automating risk management and fraud detection. It will:

• Identify suspicious bets
• Detect fraud
• Control exposure
• Manage odds more effectively

5:AI Enhanced Live Betting Experience

The technology will transform the way people play betting or casino games. The sportsbook and casino app will use AI to provide:

• Instant stats
• Win probability
• Game insights
• Real-time betting tips during live matches

Why Choose Apptunix to Build Your SportyBet-Like Sportsbook & Casino Platform?

You require the right technology, expertise, and vision to create an integrated sportsbook and casino solution in 2026. That’s where Apptunix, a enterprise-grade level mobile app development company, comes in.

Apptunix combines innovation, industry experience, and robust development practices to help you launch an online betting platform that attracts users and drives long-term revenue growth.

As a leading mobile app development company, Apptunix offers sportsbook and casino-integrated solutions, covering planning, deployment, and maintenance. So if you’re sure to turn your SportyBet-like app development into a powerful digital business, choose Apptunix undoubtedly.

Whether you have a leading business or want to start an online sports betting business, contact us today and let your online betting and casino business be profitable!