Tags: android application development company, ios application development company, iphone app development company, mobile application development company
They say that consumer is the king and it can’t be further from the truth.Businesses put in so much time and effort to understand the mindset, habits and overall behavior of both the existing and potential users.All that to make a push towards forming amiable customer relations and increasing the sales.E-commerce apps are on rising. Technology has revolutionized our lives. Although it hasn’t changed the things that we do, it has changed the way we do them.
The catalog is really the face of the app. Herein you see a list of items under a certain category.To ensure that it attracts the user’s attention and doesn’t leave them distracted, it’s a good idea to organize everything. Here’s how to go about it:It’s been observed that users tend to get confused when they have myriad of options in front of them.
So you may opt to cut short your menu list. That way users won’t be overwhelmed by a surge of options. Keep everything in order while paying heed to the principle of visual hierarchy.Visual hierarchy is quite significant for every iOS application development company. It dictates that all the items are organized on the basis of their size, shape, color, position etc.That way user can instantly tell as to what are the most prized and valued items.
The zoom in/or image enlargement option is a must-have. Users should be able to have a close-up look at the selected items.Once again, show less at once or you’ll just baffle the user by throwing everything their way in one go.
Filters are there to help users find precisely what they are looking for. Filters happen to be an important component in all the e-commerce apps. At a broader level, there is the men/women and kid’s filter. However, once you go past that, there are other more specific filters pertaining to size, color, price etc.
The question is whether or not filters are important and can an iPhone app development companyreally forego them? Well, the filters are absolutely important in every e-commerce app and no, you can’t forego them.
Shopping Cart is next step after the user has made a purchase decision. After adding items to cart the user should be able to review it.That way they can make a final call as to what they want in or out of the bag. Then there are the checkout and payment options.All this process from adding to cart to checking out has to be flawless. First up, you have to get the color combination right.
A white background is always the ideal choice. The buttons can go with green to complement the white in the background.It must be emphasized that designs aren’t just about mesmerizing effects, they have to do with the feelings as well, i.e. how a user feels upon tapping a button or changing the screen. The shopping cart should provide last minute details such as the product’s brief description, promo codes applicable to the purchase and the final price.
Take all these into consideration and try to make the purchase as much a pleasure walk for the user as it’s possible.The checkout screen is actually the last stop in the user’s journey. So you better not disappoint them here.Keep it simple yet interactive. A good checkout screen will have many payment options. More importantly, it won’t stretch for too long. The quickly the checkout happens the better for both the user and the app.
Most apps these days lock in user’s address details so as to save them from entering it again and again in future transactions.These are some of the added features mainly for the user’s convenience that have become near mandatory for every expert Android application development company.
Following on the guidelines mentioned in this article is sure to add an edge to your eCommerce app. Successful eCommerce apps all have one thing in common – they’re delightful to explore and yet precisely clear cut.See if you can get the same dual factor in your app and have everyone buzzing about it!
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