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Unless you are living under a rock or in a cave for the past few days, you must know about the buzz that ChatGPT has created all over the internet and all around the world. It is an AI-based Chatbot created by OpenAI that uses Natural Language Processing (NLP) technology to converse like human beings.
With its release, science fiction has almost become a reality and people are going crazy about this technology. According to the news, the tool gained more than one million users just five days after its launch.
Recently, Microsoft confirmed a multimillion-dollar investment in OpenAI, the company that created ChatGPT. Now, with its generative AI features making headlines, several businesses are trying to find out ways to use this emerging tool to their advantage in the coming future.
Given all the hype around ChatGPT, how app developers, entrepreneurs, and marketers can use it, is a question everybody is searching on Google all day and night. Even though the future of ChatGPT is still not clear, it is necessary to find out what it means for the Mobile App Development industry. So, let’s find out the answer.
Basically, ChatGPT is a chatbot built by OpenAI, an AI and research company. It is a natural language processing tool driven by Artificial Intelligence technology that allows you to have human-like conversations and much more with a chatbot.
The language model of ChatGPT can provide answers to your questions, and help you with tasks like writing a code snippet, essay, or email. At present, ChatGPT is free for users to use because it is still in its infancy and feedback-collection phase.
ChatGPT is scary good. We are not far from dangerously strong AI – Elon Musk, one of the founders of OpenAI.
Now that we know how this technology has created quite a buzz, let’s figure out its uses for the mobile app development world and developers in our next section.
The answer to this question is a clear NO! In capital letters, it is NO! So, to all the budding mobile app developers who thought that developing a mobile app will be easy after the invention of ChatGPT, we are sorry!
Developing and launching a successful mobile app is not going to be this easy ever. You can’t just ask an AI to build an app for you and launch it. A tool like ChatGPT is never going to replace designers and developers. But, it can help them for sure! You can expedite the process of app development using ChatGPT but you can’t develop an app using it.
We will answer “Why and How.”
Here is what limitations ChatGPT has as mentioned by its creator itself, OpenAI:
1. Mobile Apps Are Not Just About Coding
While ChatGPT is a great invention, it is just a tool. Developing a mobile app requires an understanding of the target audience, the creation of user journeys, and crafting a seamless Mobile App Experience. If developing an app was just a game of a few lines of code, we would have thousands of Uber-like successful apps today.
But, remember, there is just one Uber. Because developing a mobile app is not just about code snippets. It is about researching real users, understanding particular business models, and so much more. On the other hand, ChatGPT has its own limitations.
It has the tendency to produce incorrect data. That means if you try to build a mobile app using it, you may have problems integrating different modules. Or, you may end up developing a sluggish application full of bugs. No doubt, it will provide you with code for every query or feature, you will still require a mobile app development expert to combine them and launch an app.
While you can create individual components for a mobile app using ChatGPT, it can not help you write an entire application in a single attempt.
2. ChatGPT Doesn’t Know Anything That Happened After 2021
ChatGPT is a tool that is trained on data generated before 2021. It doesn’t crawl the web for data on present-day events and its knowledge base is also restricted to things it learned before 2021. That’s why some of the solutions suggested by ChatGPT may not be accurate today.
The results that ChatGPT provides still require analysis by a human. You can surely ask ChatGPT to suggest a color scheme for your app or develop its entire layout. However, you can not trust it to make the right decision for you. You will always need an app developer and designer to modify the output that it provides.
So, what is ChatGPT good for? How it can help mobile app developers and entrepreneurs who want to create an app. Let’s check out the same in our next section.
While ChatGPT can not help like a magic wand in designing and developing an app, it can be helpful in planning and scaling an application. Here’s how:
1. It Can Help Developers Write Code Faster
ChatGPT is a great tool that can be used in mobile app development projects to increase developers’ efficiency, resulting in fast development and less cost. App developers need to write intricate codes that require time.
However, using ChatGPT this task can get simpler and less time-consuming. But, there is no guarantee that the code generated by ChatGPT will be error-free. On the other hand, developers can also use this tool to find errors in their code. The tool can be used to write code snippets in any language. This will let developers focus on other critical tasks and responsibilities rather than investing time in reinventing the wheel.
Code generated by ChatGPT’s AI capabilities is:
2. Brainstorm Ideas for MVP and Solution Improvement
When you get an app idea, developing a Minimum Viable Product is the best way to get started. And for that, you need to find innovative and crucial app features that must be there in your MVP to gain traction and attract users. You also need a product backlog for the future development of your product.
ChatGPT can help you make a list of required features for your MVP based on:
For example, you can ask ChatGPT the following question:
I am planning to develop a ride-booking application for people with disabilities. My app users are going to be people who are intelligent, and working, but can’t hear. It is possible that they might have any other disability. Generate a list of MVP features for my app that will attract users. Present the answers in a table.
And there you go! ChatGPT will come up with a list of MVP features that your app must have in the initial phase. Another way in which you can use ChatGPT is while improving your app’s experience. For example, you can tell the problem and request a solution.
Here is how:
My app’s churn rate is very high. Users are leaving my finance application after a month. Please make a list of new features that I can add to my finance app to increase retention and improve engagement.
Here is how ChatGPT will help you:
There are so many ways in which you can use ChatGPT to enhance your app’s experience and generate new ideas for business expansion and growth hacking. It is an intelligent tool that will give you data but you will still need humans to process, understand, and implement that data.
3. Identify the Right Colors or Fonts for Your App
The color scheme you use plays an essential role in every application. Colors directly impact how users perceive products and the entire look and feel of an application depends on colors. On the other hand, typography and fonts matter as well.
Using ChatGPT, you can generate ideas about what colors you should use in your app to attract users and provide them with a pleasant experience. For example, let’s assume you are planning to build a meditation app. So, it will need colors that help users meditate and relax. You can ask ChatGPT right away for recommendations and it won’t disappoint you.
Here is what these colors look like:
Isn’t it amazing?
4. Mobile App Marketing
ChatGPT is also called the future of marketing by experts because AI and human expertise together can do wonders. With ChatGPT, you will be able to leverage the power of AI to make informed and data-driven decisions in order to meet the needs of your mobile app’s target market.
Once you launch an application on Google or Apple store, you are continuously worried about its exposure and visibility. To make it more visible, companies invest in App Store Optimization. ChatGPT can help you optimize your app store listing by helping you write meaningful and optimized descriptions while showcasing the value your app provides in a strategic manner.
Using it, you can find out the most relevant keywords for your mobile app, optimize captions, and do so much more. Basically, this AI made the work of mobile app marketers a bit easy.
Along with using ChatGPT for ASO, you can also leverage the tool to find out your app’s name and titles. Again, the app name is one of the most important ASO factors.
In addition, it can help you formulate better marketing campaigns by doing the work of a Copywriter as well. You can ask the tool to write subject lines, ad copies, or even full-fledged emails to get better traction and ROI.
ChatGPT by OpenAI is a disruptive innovation. It is a unique Artificial Intelligence tool that can not only converse like humans but also remember what you told it last time and talk to you in an ongoing thread. Furthermore, it can help you design and develop mobile apps quicker, provide data to help you market them better, and do so much more. However, you can not rely solely on a tool to make an app for you. You need a team of experts for the same!
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Nikhil Bansal is the Founder and CEO of Apptunix, a leading Software Development Company helping startups as well as brands in streamlining their business processes with intuitive and powerful mobile apps. After working in the iOS app development industry for more than 10 years, he is now well-equipped with excellent problem-solving and decision-making techniques.
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