Empowering Dealers Across Africa with a Centralized Sales Reporting Platform
Isuzu Motors Ltd., a renowned Japanese automobile manufacturer, has long been a global leader in the production and sale of commercial vehicles and diesel engines. With a stronghold in markets across continents, Isuzu's footprint in Africa continues to grow, and so does the need for modern digital tools to support its regional dealer network.
Services
Web Platform Development, Data Integration, UI/UX Design, Deployment
Industry
Commercial Vehicles & Automotive Technology
Business Type
Enterprise
Project Overview
The project began with a clear mission — to streamline and modernize how Isuzu’s dealers across Africa handle their internal reporting and forecasting workflows. However, the existing processes were fragmented, largely manual, and incapable of handling data at scale. Reports from different dealers lacked consistency, forecasting was often inaccurate, and visibility into dealership operations was limited.
To solve these challenges, Apptunix was brought in to design and develop a comprehensive Sales Reporting Platform. Built with scalability and simplicity in mind, the platform allows dealers to manage daily operations with ease, from reporting sales to accessing insights powered by Power BI. Real-time notifications, deadline reminders, and centralized communication with IIF further elevate the platform’s functionality.
Client Requirements
Isuzu’s internal systems were struggling to manage dealership records and reporting processes across multiple regions. There were specific pain points that needed to be addressed:
Need for precision
A stable, centralized platform to track sales and forecasts with zero margin of error.
Data migration
Importing over a decade of historical records into the new system.
Power BI Integration
Enabling advanced reporting and analytics using live data from MongoDB.
Approval workflows
Building a system for report review, approval, and historical tracking.
"Managing dealer operations across multiple countries comes with its own set of complexities. We needed a solution that deeply aligned with how our business operates on the ground. Apptunix delivered just that. Their team grasped the scale of our needs quickly and brought a structured, thoughtful approach to the entire development process. Apptunix helped us lay the foundation for a unified dealer operations across Africa.”
Key Challenges That We Addressed
Developing a system with this level of complexity meant navigating several critical challenges:
Consolidating dealer data from multiple regions into a unified platform.
Managing team-level hierarchies within each dealership.
Integrating Power BI dashboards into a custom-built web solution.
Ensuring security and access control across multiple roles and entities.
Solution Apptunix Built for ISUZU
We built a two-panel system — one for dealers and one for administrators — to address every operational need of the platform.
Dealer Panel
Enables each dealer to submit sales reports, manage profiles, and analyze forecasts via Power BI dashboards.
Admin Panel
Gives the Isuzu internal team a central dashboard to manage dealer activities, review submissions, set restrictions, and provide real-time assistance.
Additionally, our team developed a robust backend to handle large volumes of historical and real-time data, integrated Power BI for rich data visualization, and created a scalable architecture hosted on AWS.
Key Features We Integrated to Power ISUZU’s Dealer Network
To meet ISUZU’s operational and analytical needs across its African dealer network, we integrated a suite of powerful features
Admin Panel
Dealer Panel
Dashboard Overview
Dealer Profile Management
Role-Based Access Control
Report Review & Approval System
Platform-Wide Notifications
Power BI Integration
Data Import Module
Profile & Team Management
Sales Report Submission
Forecasting Module
Deadline & Rejection Alerts
Communication Module
Downloadable Reports & Audit Trail
Development Process We Followed
To meet Isuzu’s high standards, we followed an agile development methodology with continuous feedback loops:
Project Planning
Collaborated closely with Isuzu stakeholders to define a detailed roadmap and clear scope of features.
Sprint-Based Execution
Divided the project into structured sprints for modular and iterative delivery.
Design & Prototyping
Created wireframes and high-fidelity prototypes via Figma, shared frequently for review and iteration.
Development & Testing
Backed by a team of experienced developers and QA testers, we ensured smooth backend operations and a refined user interface.
QA & UAT
Conducted rigorous testing in both Dev and UAT environments using real records to ensure accuracy and stability.
Development Timeline
To ensure a structured and efficient rollout, we followed a phased development approach. Each phase was carefully aligned with ISUZU’s operational needs and long-term vision.
Phase
Duration
Research & Planning
1 week
Design & Prototyping
2 weeks
Development & Testing
8 weeks*
Launch (Pending)
Awaiting domain
Total Timeline
2.5 months
Note: The development phase extended slightly due to intermittent client availability, though all milestones were met without compromise on quality or scope.
Innovation Tools & Technologies We Leveraged
Java
Kotlin
Swift
Python
Objective-C
C++
C#
HTML5
JavaScript
Appcelerator
Flutter
Lonic
Node JS
Phonegap
Xamarin
Appcelerator
Flutter
Lonic
Node JS
Phonegap
Xamarin
Apache Haase
Apache nifi
Cassandra
Hive
MongoDB
Mysql
Oracle
PostgreSQL
SQL Server
Ansible
Chef
Docker
Kubernet
openshift
Puppet
Saltstack
SQL Server
Terraform
Adyen
Alipay
paypal
Square
Stripe
Adyen
Alipay
paypal
Square
Stripe
AWS
Azure
Digital Ocean
Google Cloud
AWS
Azure
Digital Ocean
Google Cloud
AWS
Azure
Digital Ocean
Google Cloud
Impact & Results
While the platform is still awaiting public launch, early feedback from ISUZU’s internal teams has been overwhelmingly positive. The solution delivers a robust foundation for digital transformation across their dealer network, with significant operational and strategic benefits already realized.
Seamless migration of 10+ years of historical sales data.
Real-time reporting and forecasting across all dealer locations.
Automated workflows and structured approval systems.
Centralized platform control across a decentralized network.
Strong technical foundation for future scalability across regions.
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