Cost to Build a Travel App Like Wego in 2025
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So, you’ve got an app idea after months (or even years) of searching for the right inspiration. But now you’re asking the big question: How much does it cost to build a mobile app in Australia?
And that’s where things get a little tricky. Mobile App Development Costs in Australia aren’t always clear-cut – they can vary depending on various factors (some of which you might not even be aware of).
This uncertainty can be a significant obstacle for many entrepreneurs and businesses. To make things easier and more precise, we’ve curated this comprehensive guide, based on thorough research, to cut through the confusion.
We’ll break down the fundamental cost drivers, show you how to plan smartly, and reveal where you can save without compromising quality, so you can turn that idea into a powerful, budget-friendly app that works.
Let's take a look at the latest data and statistics of mobile app development Australia:
Several factors influence the cost of developing a mobile app in Australia, which can impact the overall app development cost.
We’ve listed factors to consider when planning your mobile app development within your budget. Let’s learn.
1.
App ComplexityLet’s understand in a simple way:
Higher Complexity = More features = More time = Higher cost
So, if you want to build a complex app, you will have to pay more for it. Generally, because it will require more features & functionality that will consume more efforts and time. This automatically takes the development cost on the higher side.
Let’s see how it goes:
Check the following table for the estimated cost of app complexity:
App Complexity | Estimated Cost (AUD) |
---|---|
Simple App | $15,000 - $30,000 |
Medium App | $30,000 - $70,000 |
Complex App | $70,000 - $200,000 |
2.
Platform Choice (iOS/Android)Choosing the platform (iOS or Android) for your mobile app development impacts both cost and time.
Here’s what you can consider:
Check the following table for the estimated cost of platform choice:
Platform | Description | Estimated Cost |
---|---|---|
Simple Platform | One Platform Only | $30,000 - $50,000 |
Native (Both) | Two Separate Codebases | 1.5x - 2x the cost of single platform |
Cross-Platform (Both) | Single codebase for both platforms | Saves ~ 25 - 40% vs. native |
Note:
If you're on a tight budget for mobile app development in Australia or want a faster launch, consider using a single platform or opting for cross-platform development.
For apps requiring high performance and full native functionality, separate builds are worth the investment.
3.
Features & FunctionalitiesNow this is the most significant cost driver. Basic features will cost you less, whereas complex features will add to the overall development cost.
Estimated Costs for Features:
Feature | Examples | Estimated Cost |
---|---|---|
Basic Features | Login, Form Submission | $3,000 - $7,000 each |
Mid-Level Features | GPS, Push Notifications, Chat, File Upload | $5,000 - $15,000 each |
Advanced Features | Payment Gateway, Video Call, Augmented Reality | $15,000 - $45,000 each |
4.
UI UX DesignThe design of your app isn’t just about how it looks, but also how users feel when using your app.
If you’re opting for simple and standard layouts, it will be more affordable. On the other hand, if you want a unique, visually appealing, accessible, smooth user experience, it will cost you more.
Note: Having a good UX UI design can either make or break your user engagement. So, consider hiring the top UX/UI designers in Australia, as it's an investment, not an expense.
UX UI Estimated Cost:
Design Level | Description | Estimated Cost |
---|---|---|
Basic | Simple layout & screens | $3,000 - $7,000 |
Custom Design | Branded visuals, animation, smooth UX | $7,000 - $20,000+ |
UX Research & Testing | User behavior analysis, wireframes, A/B testing | $3,000 - $10,000 (optional but useful) |
5.
Third-Party IntegrationsIf your app requires third-party integration, it will increase the overall mobile app development cost.
It includes:
Integrating these services takes time and effort. Some also come with subscription or API usage fees, which add to your long-term cost.
Third Party Integration Estimated Cost:
Design Level | Description | Estimated Cost |
---|---|---|
Basic | Simple layout & screens | $3,000 - $7,000 |
Custom Design | Branded visuals, animation, smooth UX | $7,000 - $20,000+ |
UX Research & Testing | User behavior analysis, wireframes, A/B testing | $3,000 - $10,000 (optional but useful) |
6.
Backend DevelopmentYou can call this the brain of your app; it stores data, processes requests, and manages users.
Now, suppose your app simply shows information (like a calculator), you may not need a backend.
However, if your app stores user data, processes payments, or integrates across devices. In that case, you definitely need a scalable yet expensive backend development process.
This part is invisible to users but crucial for functionality and speed.
Backend Development Estimated Cost:
Backend Type | Description | Estimated Cost (AUD) |
---|---|---|
Basic | For simple data storage, user accounts | $7,000 - $15,000 |
Advanced | Complex logic, real-time updates, and high scalability | $20,000 - $50,000 |
7.
App Testing & Quality AssuranceBefore deploying your mobile app, it must be thoroughly tested on multiple devices to identify and resolve bugs, errors, glitches, and performance issues. It helps to ensure that your mobile app works smoothly and efficiently.
Here’s what goes into app testing & QA:
Though it adds to the initial cost, testing saves you from major issues after launch.
App Testing & QA Estimated Cost:
QA | What it Covers | Estimated Cost (AUD) |
---|---|---|
Manual Testing | Bug Checks, Feature Validation | $5,000 - $12,000 |
Automated Testing | Scripts to run repeatable tests (faster for long-term) | $8,000 - $15,000 |
Device Testing | Across various devices & OS | Included in QA or +$2,000 |
8.
Location of Development TeamThe location of your mobile development company or team also significantly affects costs.
Pro tip: Many businesses opt for offshore or hybrid teams to strike a balance between cost and quality.
Location of Development Team Estimated Cost:
Developer Location | Average Hourly Rate | Impact on Cost |
---|---|---|
Australia (Local) | $100 - $180/hr | Highest |
Eastern Europe | $50 - $100/hr | Moderate |
India | $25 - $60/hr | Low |
9.
Security & ComplianceThis is especially important if your app deals with personal data, payments, or healthcare information.
Security Level | Description | Estimated Cost (AUD) |
---|---|---|
Basic Security | SSL, Data Encryption | $3,000 - $6,000 |
Advanced Security & Compliance | GDPR, HIPAA, Australian Privacy Act Compliance | $10,000 - $25,000 (depending on scope) |
Let’s learn about the mobile app development process along with the cost to develop an app in Australia
Step 1:
Discovery & PlanningThe first step includes a brainstorming and research phase, which lays the foundation of your mobile app development.
Developers, designers, and stakeholders collaborate to understand your app idea, target audience, key features, competitors, and objectives.
They also work on technical feasibility, wireframes, and project timelines, as well as monetization strategies.
It helps avoid surprises later and ensures everyone is aligned from day one.
Step 2:
UX UI DesignFirst impressions are important, and that’s why your app’s UX UI design must enhance the user experience.
UX (User Experience) makes sure the app is easy to use, and UI (User Interface) ensures it looks attractive and on-brand. Designers create clickable prototypes and mockups before coding begins.
UX/UI design has a direct impact on user engagement, satisfaction, and ultimately, the success of your business.
Having a good UX/UI design offers an intuitive, appealing, and accessible experience, which in turn fosters a positive brand reputation.
Step 3:
Frontend & Backend DevelopmentThis is where your mobile app takes shape and where actual coding begins.
Front-end development refers to the aspects that users see and interact with, including fonts, buttons, animations, and other visual elements.
The backend is the engine behind the scenes, handling databases, servers, logins, and data processing.
This stage brings your app idea to life, ensuring it functions correctly and securely.
$20,000 – $30,000+ (Depending on the number of features, platforms, and tech stack)
Step 4:
Testing & Quality AssuranceNow, this is the most crucial step, because if you miss it, all your hard work, such as research, design, and coding, will go to waste.
Therefore, ensure that you test your mobile app rigorously before launching it into the market. Ensure that you test your app on various platforms, including different phones, screen sizes, and operating systems, to ensure compatibility across all devices. Look out for bugs, errors, app crashes, performance issues, slow speeds, and usability issues.
Testing helps ensure a smooth user experience and protects your brand from bad reviews or app store rejections.
$10,000 - $15,000
Step 5:
Deployment & LaunchYour app is submitted to the App Store (iOS) and/or Google Play (Android) for public download.
This phase also involves preparing app listings, descriptions, and marketing material.
A well-executed launch helps your app gain notice and be downloaded quickly.
$3,000 – $5,000
Step 6:
Post-Launch Maintenance & SupportOnce the app is live, you’ll need to keep it updated.
This includes fixing bugs, adding new features, ensuring compatibility with the latest iOS and Android updates, and monitoring user feedback.
Apps require ongoing attention to stay relevant, secure, and competitive.
Since each app has its own features and functions, the development cost can vary widely from one project to another.
Let’s take a look at the average cost by app type in Australia:
1.
On-Demand Delivery AppAn app that connects users with service providers or delivery agents in real time. These types of apps are commonly used for food, groceries, medicines, or courier services. Examples include Uber Eats, Deliveroo, or GoPuff.
Key Features:
Estimated Cost: AUD 30,000 - AUD 150,000+
2.
E-Commerce App Development (40,000 - 120,000)An online shopping platform where users can browse products, make purchases, track orders, and get customer support. Think Amazon or local boutique stores online.
Key Features:
Estimated Cost in Australia: AUD 40,000 – AUD 120,000+
3.
Healthcare App DevelopmentAn app designed for managing patient care, doctor appointments, virtual consultations, and health tracking. Think of platforms like Practo Healthcare, Teladoc, or MyHealthRecord.
Key Features:
Estimated Cost in Australia: AUD 50,000 – AUD 200,000+
Bonus Read: Top 26 Innovative Healthcare Startup Ideas to Launch!
4.
Real Estate App DevelopmentA platform for buyers, renters, and agents to list, browse, and manage property listings. Similar to Zillow, Domain, or realestate.com.au.
Key Features:
Estimated Cost in Australia: AUD 50,000 – AUD 200,000+
Read More: How Much Does a Real Estate App Cost? A Detailed Guide
5.
Social Media App DevelopmentAn interactive platform where users can connect, communicate, and share content. Examples include Instagram, Facebook, or TikTok.
Key Features:
Estimated Cost in Australia: AUD 30,000 – AUD 150,000+
6.
Fitness & Wellness App DevelopmentA health-focused app offering workout routines, progress tracking, meditation, or nutrition guidance. Examples: MyFitnessPal, Nike Training Club, or Headspace.
Key Features:
Estimated Cost in Australia: AUD 25,000 – AUD 180,000+
7.
Educational App DevelopmentAn app that enables learning through courses, videos, quizzes, or live classes. Think Duolingo or Coursera.
Key Features:
Estimated Cost in Australia: AUD 25,000 – AUD 150,000+
Choosing the right mobile app development partner in Australia is a crucial decision that can significantly impact the success of your project.
Here are detailed insights into the key considerations:
1.
Check Portfolio & Client ReviewsThe best way to choose any mobile development company is to review their portfolio and client testimonials. It will provide you with a clear idea of their design quality, technical expertise, and industry experience.
This will offer you clarity regarding their track record with diverse projects and how they adapt to different client requirements.
Positive reviews indicate trustworthiness and professionalism. It’s a good sign if they’ve built apps similar to what you have in mind.
2.
Ask for Detailed EstimatesTransparency is the cornerstone of a long-term, successful client-company relationship. A vague or low-ball estimate can lead to hidden costs and scope creep down the line.
Having a clear financial plan will help you manage your budget effectively and ensure that you avoid unexpected expenses along the way.
A well-structured quote defines the company’s planning ability and aligns with your financial expectations.
3.
Understand their Process & Tech StackA well-defined development process ensures efficiency, transparency, and quality.
A successful app project relies heavily on team collaboration, workflow, and the latest technologies. Make sure they follow a structured process whether it’s Agile, Scrum, or another method, and offer regular updates and approvals at every stage.
It’s also essential to verify their expertise in platforms such as iOS, Android, or cross-platform tools like React Native or Flutter. The right tech stack impacts performance, scalability, and future upgrades.
4.
Support & Scaling Post-LaunchApp development doesn’t end at launch—it’s just the beginning. Choose a partner who offers reliable post-launch support to fix bugs, release updates, and address any issues that arise after your app is live.
If you plan to scale your app in the future, ask whether the team can handle feature expansions or growing user bases. Ongoing support is crucial for maintaining your app's competitiveness, security, and up-to-date status in the long run.
Mobile apps generate revenue in various ways, depending on the type of app, its features, and target audience.
One of the most common methods is in-app advertising, where free apps display ads to users and earn revenue based on the number of impressions or clicks. This model works well for apps with a large user base, such as mobile gaming apps or social media platforms.
Another popular strategy is in-app purchases, where users pay for virtual goods, extra features, or content upgrades within the app. This model is widely used in mobile games, fitness apps, and educational tools.
Some apps also follow a subscription model, offering premium content or services in exchange for a recurring monthly or yearly fee. Apps like Netflix, Spotify, and meditation platforms frequently employ this approach.
Though less common today, paid apps require users to pay upfront to download them from the app store. This method is typically used for niche apps that offer unique value or professional features.
Many developers also adopt the freemium model, which provides basic functionality for free while charging for advanced features, removing ads, or unlocking exclusive content.
Apps can also earn through affiliate marketing and referrals, promoting third-party products or services in exchange for commissions. For instance, a travel app might make money when users book hotels through a referral link.
Finally, some apps partner with brands for sponsorships or collaborations, especially if they cater to a specific niche or have a large, engaged user base.
Read More: How Much Money Do Mobile Apps Make?
The cost of building a mobile app development in Australia can vary depending on several factors. It includes project complexity, UX/UI design, tech stack, location of the development team, and more.
To provide an estimate, the cost of mobile app development in Australia ranges from AUD 20,000 to AUD 350,000 or more.
If you want a basic mobile app with limited features, it will cost you around AUD 20,000 to AUD 80,000. For a complex mobile app with advanced or AI-powered features, the cost could exceed AUD 200,000.
Let’s take a detailed look at the mobile app development cost Australia breakdown to better understand:
App Complexity | Common Features | Estimated Cost (AUD) | Development Time |
---|---|---|---|
Simple App | - Basic UI - Login/Signup - Static Content - Contact Form | AUD 20,000 - AUD 50,000 | 3-6 weeks |
Mid-Level App | - User Authentication - Payment Integration - Push Notification - API Integration | AUD 50,000 - AUD 120,000 | 3-4 months |
Complex App | - Real-time Features (chat, GPS tracking) - Advanced UI UX - Backend Infrastructure - AI or ML Features | AUD 120,000 - AUD 350,000+ | 4-8 months |
At Apptunix, a leading mobile app development company in Australia, we do more than just write code—we bring your vision to life with strategy, creativity, and precision. Whether you're a startup with a bold new idea or an established brand looking to go mobile, our team is here to help you launch smarter, faster, and more cost-effectively.
Whether you're starting from scratch or scaling an existing product, our experts will guide you through every step—from ideation and design to development, launch, and beyond.
Here’s what we offer:
With years of experience, a global presence, and deep market insights into the Australian tech ecosystem, Apptunix is the best mobile app development company in Australia, you can trust for results.
Let’s turn your idea into Australia’s next big app success. Talk to us today and get a free consultation!
Q 1.How much does it cost to develop a mobile app in Australia?
The cost typically ranges from AUD 20,000 to AUD 300,000+, depending on the app’s complexity, design, and features.
Q 2.What factors influence mobile app development costs in Australia?
Major cost factors include app complexity, platform (iOS/Android), design, third-party integrations, backend infrastructure, and the developer’s hourly rate.
Q 3. Is it cheaper to outsource mobile app development in Australia?
While local Australian firms may charge more (AUD 100–200/hour), outsourcing overseas can reduce costs. However, quality, communication, and post-launch support may vary.
Q 4.What is the average hourly rate for app developers in Australia?
App developers in Australia charge between AUD 100 and AUD 200 per hour, depending on experience and project scope.
Q 5.Can I build a basic app for under AUD 50,000?
Yes, simple apps with basic features can often be built within a AUD 20,000–AUD 50,000 budget.
Q 6.How long does it take to build a mobile app?
Development time ranges from 3 weeks for basic apps to 6+ months for complex applications with advanced features.
Q 7.Do mobile app companies in Australia offer fixed-price packages?
Many firms offer project-based quotes after a discovery phase, but fixed-price packages are often available for MVPs or standard apps.
Q 8. How can I reduce app development costs?
Start with an MVP (Minimum Viable Product), prioritize must-have features, use cross-platform frameworks like Flutter or React Native, and avoid over-customization early on.
Q 9.Are maintenance and updates included in the development cost?
Generally not. Maintenance, bug fixes, and regular updates are additional ongoing costs, typically billed monthly or yearly.
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